The travel and tourism sector is the backbone of the European economy. This sector alone employs 12% of the European workforce. All our members have direct business interests in the European travel and tourism sector. Therefore, Association of European Travel and Tourism Agencies (AETTA) has one paramount goal: the sustainable growth of the European travel and tourism sector. Working towards this goal means directly contributing to the success of our members.
Being the industry practitioners, AETTA's members recognise that the sustainable development for the travel and tourism sector is only possible when key conditions are met. AETTA defines them as follows:
The members of AETTA decided that these conditions should define the objectives for our efforts. To provide AETTA with the means to support our objectives the members of the Association have established five research groups. These are our think-tanks that collect, analyise and summarise best practice on each subject and disseminate it among our members. We also use that information to work with legislators, governments, communities and other important stakeholders at European, national and regional levels to impact decision-making and regulations in our industry for the collective benefit of our members and our industry as a whole.